Sitecore is a storied and well-known name in the CMS landscape. We’ve seen its highs and lows over the years, drawing a contrast between our WordPress-based enterprise platform and Sitecore’s restrictive DXP.  

That said, why should companies pull away from such an established CMS and embrace WordPress VIP? 

Three reasons:

1. We want them to build with the power of an open source CMS. 
2. We want them to enjoy the freedom to create different digital experiences—the way they want them. 
3. We want them to optimize resources by enabling content and technical teams to do what they do best. 

We brought WordPress to the enterprise to liberate companies from legacy DXPs that force digital dependencies and enact mandatory, painful platform transitions. At our heart, we pair the ease of WordPress, the world’s most popular CMS, with a platform that puts power at the fingertips of developers. 

We’re excited to show you the difference switching to WordPress VIP can make. Read on for an overview of why companies prefer WordPress VIP over Sitecore.

If you’d like a more detailed, comprehensive look at the two solutions side by side, check out this robust comparison article.

The power of an open source ecosystem

Maximum flexibility through integrations

Being part of an enormous open source community means WordPress VIP offers a robust selection of off-the-shelf integrations. This lets your team launch campaigns and experiences faster and with less effort. Sitecore’s more closed-off ecosystem results in fewer, more complex integrations, which can bog down projects.

Developer abundance

WordPress powers 43% of the web, and that ubiquity is powered by a vast and thriving community of WordPress developers. Finding talent to develop on WordPress is a breeze. And there’s a robust learning infrastructure across the web that helps developers become more proficient at WordPress, enhancing the productivity of your team. Sadly, Sitecore developers are becoming scarce. One reason? It’s increasingly difficult to find deep Sitecore product knowledge and expertise in ASP.NET.

World-class support 

With WordPress VIP, you get expert support from people who live and breathe WordPress. They’re ready to assist with platform issues and custom code. Sitecore, on the other hand, treats support as a cost center to be optimized. This makes it difficult to get timely, expert support when you need it most. 

Lower licensing costs

When you buy a DXP, you buy a broad suite of products. You might use some and get your money’s worth; some you might not. Paying for what you don’t need is always painful, especially when the price tag is high. WordPress VIP’s open source roots lets us price our solution at the fraction of the cost of a DXP, giving you more resources to build innovative experiences. 

The flexibility to build differentiated experiences

Flexible architecture

WordPress VIP lets you build your dream site. We can match your desired architecture—single stack or headless—and can integrate data from other systems via plugins or the VIP API Mesh. Such flexibility allows you to build with best-in-breed solutions instead of being locked into rigid and complex architecture.

AI-driven optimization

Integrated AI tools, enhanced with Retrieval Augmented Generation (RAG) technology, accelerate content production, improve SEO results, and boost audience engagement. With WordPress VIP, you get actionable AI, not just AI-washing. Sitecore’s AI capabilities are less integrated and harder to implement effectively.

Data Pipeline

WordPress VIP’s Data Pipeline provides clean, structured content performance data, enabling you to publish faster, automate busywork, and drive better engagement. Sitecore’s data management is often cumbersome, requiring additional tools and expertise.

The freedom to do more, with simplicity

Reduced inefficiencies

WordPress VIP minimizes the need for constant developer support for content teams, allowing content teams to publish faster and technical teams to refocus their resources on innovating new areas of growth for your business. 

For example, the Kaiser Family Foundation (KFF) increased efficiency and reduced costs after migrating from Sitecore to WordPress VIP, highlighting the reduced need for developer resources. This is a testament to WordPress VIP’s ability to democratize content management.

“Migrating to WordPress VIP not only simplified our content processes but also reduced our operational costs, making it easier for our team to focus on content rather than technical complexities.”

David Rousseau, Vice President, KFF 

Intuitive Block Editor

Without requiring extensive training or advanced skills, the WordPress Block Editor allows marketers to construct and manage content directly. Sitecore’s interface is far less intuitive, demanding a lot of training for non-technical users. Producing more content, faster helps your business grow at an accelerated pace. 

Accelerated content deployment

Organizations using WordPress VIP scale their content programs rapidly and measure actionable analytics in real-time. This can empower hundreds or thousands of content producers with minimal training. Sitecore’s complexity slows content deployment and lacks real-time analytics.

With VIP Content Analytics, users see in real-time which content is driving business results across all digital channels, enabling quick decision-making, which helps optimize  engagement and conversions.

Free your technical teams, give your content team tools they’ll love

Don’t settle for a complex, inefficient system. 

With its massive open source ecosystem, flexible architecture, AI-driven optimization, and intuitive content management, WordPress VIP is the clear choice for organizations looking to streamline operations, reduce costs, and drive innovation. 

Choose WordPress VIP and watch your enterprise thrive.

Interested in making the switch?